our story

beauty with a personal touch.

not just a salon

at via rey, we're not just about beauty — we're about helping you feel your absolute best, inside and out.

Woman wearing black gloves taking a photo of a client's hand with a smartphone in a treatment room with a lamp, glass of water, and manicure tools.

we're a passionate team of therapists committed to creating a warm, welcoming space where you can escape the hustle and bustle of everyday life.

from the moment you step through our doors, our focus is entirely on you. we hand-pick only the best products, stay up-to-date with the latest techniques, and treat every visit as a personalised experience. your comfort and satisfaction are our number one priority.

Smiling woman with dark hair pulled back, wearing a brown sweater and black ripped jeans, sitting against a plain beige wall.

meet the founder

hi, i'm meg. i'm the owner and senior therapist here at via rey.

beauty has always been my passion — but what i love most is the connection that happens in this space.seeing someone leave feeling confident, refreshed and genuinely happy with their results is what it's all about for me.

i built via rey to be a place where armidale women (and everyone) can access premium treatments, premium products, and a genuinely warm experience — without having to travel to a capital city to get it. every treatment i offer is something i believe in. every product on our shelves is something i've personally vetted. i can't wait to welcome you.